We Are Storytellers — For 16 years, Winston Ross worked his way from an internship at a tiny newspaper in Alabama to senior writer at Newsweek Magazine, all in pursuit of a good yarn. There are hundreds of reporters in America who understand the basic tenets of journalism, but to make it to that level, what's important is identifying the kind of piece that might leap out of the sea of data available on the internet and be worthy of not just reading, but sharing. 

It's that quest — finding the most compelling element of your story, and an audience hungry for a good story, that inspired Upstream.